Caviness and Cates, a North Carolina home builder, partnered with us to unify their brand touchpoints and collateral to reflect a more cohesive, modern brand. Previously, their signage and materials were developed independently of one another, which can lead to a fragmented brand image. We jumped in to help them pull everything together, creating a process that makes it easy for them to take ownership of their assets and allows their team to grab good-looking, on-brand items anytime they need them. Now, every touchpoint tells the same story - and looks sharp!

In the video below, Director of Creative Services, Karla Tuten and Kevin Oakley chat through this process and show you a hands-on behind-the-scenes of how we make magic happen!